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Bill Stone has a zero-tolerance policy for dishonesty during due diligence. He argues that because an acquirer will never know as much about the business as the seller, any lie—no matter how small—is a critical red flag. It indicates a fundamental lack of trust and suggests larger, hidden problems, justifying immediate termination of the deal process.
Bill Stone emphasizes that a motivated seller is crucial for a successful M&A deal. To assess this, he advises looking beyond surface-level talks. Key indicators include the cap table (how long have investors been in?), the CEO's pressure to provide liquidity, and whether the company's financials are trending up or down, which dictates their price sensitivity.
During diligence, discovering a target company underreports cash to evade taxes isn't just a financial issue to be fixed. It's a clear signal of the seller's character. If they are willing to lie to the government, they will likely lie to their business partners.
Most technical problems discovered during diligence can be fixed. The real deal-killer is a loss of trust. When a company actively hides major issues, like a failed penetration test, it signals a fundamental dishonesty that makes a future partnership untenable, leading to an immediate abort.
Early-stage deal diligence often fails due to inconsistencies in the overall story. Red flags include a lack of transparency, financials that don't add up, and misaligned team vision. These narrative cracks signal deeper issues more effectively than any single weak KPI.
This direct question cuts through rehearsed narratives during due diligence. It forces an honest assessment from insiders about the company's true value and risks. Jacobs follows up with, 'What would you change?' and 'What would you not change?' to quickly create a roadmap for post-acquisition value creation.
Progress uses an "orange flag" system to identify diligence issues that, while not immediate deal-breakers, are serious enough to warrant a discussion with the CEO and CFO. This allows for an early decision to walk away before expending significant resources.
Instead of walking away immediately upon finding inaccuracies, quantify the risk. Rebuild your business case assuming the worst probable scenario based on the discovered misrepresentations. If the deal remains net positive even with these new, pessimistic assumptions, it may still be a viable investment.
An early-stage investor explains that a founder presenting a prospective client as a paying customer is a non-negotiable deal-breaker. This seemingly small exaggeration suggests a pattern of future dishonesty, making the founder untrustworthy, regardless of how close the deal is to closing.
During an acquisition, disclosing negative information like employee theft feels risky. However, being transparent establishes your reputation for integrity. Future business partners, investors, or acquirers will often conduct due diligence by contacting people you've worked with previously. Your long-term reputation is the only asset you defend with your life, and it's built on these critical moments of honesty.
Even well-intentioned sellers are motivated to close a deal and may present information in the most favorable light. This is often a human behavioral bias, not malicious lying. Acquirers must actively challenge and validate seller statements by testing assumptions and seeking external information.