Casado views his journey from engineer (abstracting lines of code), to founder (abstracting a single company), to VC (abstracting a market of companies) as constantly "zooming out." Each step provides a broader perspective and faster, parallelized learning cycle than the last.
Unlike a founder focused on one company, a VC operates at the nexus of disparate stakeholder contexts (LPs, portfolio crises, new pitches). This creates a unique 'whiplash' that requires deliberate systems for prioritization and mental management to be effective.
The founder's career evolved through three stages. He started an unscalable service business (production), then a product business (stock footage), where he learned the criticality of data. This led to the insight that the most powerful model is a platform business built on a robust data layer.
Casado argues that the market creates the company, not the other way around. He first determines if a market is viable and growing, and only then asks if the founder is the right fit for that specific market, reversing the common founder-first VC mantra.
A critical career inflection point is moving from solely executing tasks (writing code) to influencing strategic decisions about what problems to solve. True value and impact come from being in the room where decisions are made, not just being the person who implements them.
The same methodology used to find winning stocks—identifying change and tailwinds—should be applied to career decisions. You are investing your life's energy and should analyze the job market like an investor, not just take an available job. This is crucial for maximizing the return on your human capital.
The hardest transition from entrepreneur to investor is curbing the instinct to solve problems and imagine "what could be." The best venture deals aren't about fixing a company but finding teams already on a trajectory to succeed, then helping change the slope of that success line on the margin.
When expanding a fund's investment thesis, avoid making multiple changes simultaneously, such as moving from venture to growth stage AND from software to hardware. Making more than one 'leap' at a time dramatically increases risk and magnifies blind spots. Instead, change one variable at a time, like moving to a later stage within a familiar sector, to manage risk effectively.
An engineering background provides strong first-principles thinking for a CEO. However, to effectively scale a company, engineer founders must elevate their identity to become a specialist in all business functions—sales, policy, recruiting—not just product.
The transition from a C-suite operator managing thousands to an investor is jarring. New VCs must adapt from leading large teams to being individual contributors who write their own memos and do their own sourcing. This "scaling down" ability, not just prior success, predicts their success as an investor.
To become a truly great investor, you must first experience the chaos of being a business operator. Running different types of companies, including failures, builds the firsthand knowledge and intuition needed to accurately assess the quality and risks of a potential investment.