In an agentic world, the core AI model becomes a commodity. The defensible product is the curated experience layer built on top of it—the guardrails, instructions, and personality that define the user interaction and differentiate the offering.
AI tools are causing an explosion of features, making execution a commodity. The core skill for product teams is no longer building, but deeply understanding user needs. The winning products will be those that solve real problems, not those that are merely built fast.
The way a conversational agent ends an interaction significantly impacts a user's willingness to engage with it again. A thoughtful closing experience builds trust and habituates the user for future sessions, making it a critical, often-overlooked design element for long-term retention.
Floto.ai uses a PXD, a spec written for both human engineers and AI coding agents. It moves beyond UI requirements to define the conversational experience with principles, guardrails ('what not to do'), and examples of good/bad interactions, effectively 'tuning' the agent's behavior.
At Floto.ai, engineers using AI coding assistants work in parallel, with each one owning an entire product. This eliminates the need for close collaboration on a single codebase and dramatically increases individual output, enabling small teams to build multiple products simultaneously.
To keep pace with evolving AI capabilities, Floto.ai's engineers build initial prototypes based on a problem statement. The product manager then crafts the user experience around what's technologically possible, eliminating the PM as a bottleneck and ensuring the spec isn't outdated upon creation.
AI-powered synthetic personas are trained to be agreeable. To bypass this bias and get critical feedback, frame questions negatively. Instead of asking 'Why would you click buy?', ask 'What would make you pause before clicking?', which forces the model to generate valuable friction points.
With AI tools enabling anyone to ship code, all team members directly impact the user experience. Floto.ai now includes traditional PM-style product thinking questions in interviews for engineers and growth roles to ensure everyone builds with strong user empathy and business context.