Newsletter & Email Growth: Growth In Reverse

Episodes

Why Your Best Work Is Invisible: The Hidden Genius Dilemma

April 1, 2026

Your best work is invisible. Many creators are 'Hidden Geniuses' who fear sharing. Learn why this happens and how to overcome it.

1000 Leads (per month!) with An Unconventional Lead Magnet

March 25, 2026

Boost your email list with unconventional lead magnets. Learn how quizzes, contextual offers, and ads for others' content can drive 1000s of leads.

Newsletter Growth Lessons from Top Creators (New Media Summit 2026)

March 18, 2026

Top newsletters grow using two forces: Insanely Valuable Content and Momentum. Learn to create content that gets shared and build momentum.

The Newsletter Retention Playbook Every Creator Should Know

March 11, 2026

Boost newsletter retention with smarter welcome emails, personalized content, and targeted follow-ups. Learn proven tactics to keep subscribers happy.

The Underrated Growth Strategy That Beats Paid Ads (Better quality subscribers)

March 4, 2026

Unlock newsletter growth beyond paid ads. Learn how collaborations, guest posts, and audience swaps deliver thousands of high-quality subscribers.

5 Keys To Scale Growth with Lead Magnets

February 25, 2026

Lead magnets still crush it. Create insanely valuable, interactive resources that solve a painful problem to scale your email list effectively.

He spends $1M per month on ads. And makes $50M per year.

February 4, 2026

MarketBeat's founder spends $1M/mo on ads to make $50M/yr. He shares his secrets to profitable funnels, multi-channel growth, and SMS.

He Made $50K Launching a Paid Substack Newsletter (Here’s How)

January 29, 2026

How one creator launched a paid newsletter to 500+ subscribers in days. Key tactics: a surprise multi-email sequence & a "non-calculatable" offer.

The Newsletter Growth Playbook for 2026 with Matt McGarry

January 21, 2026

Matt McGarry's newsletter playbook: leverage LinkedIn & YouTube with potent lead magnets and prioritize high-ticket monetization over sponsorships.

Live Creator Q&A: Real Strategies for Newsletters in 2026

December 3, 2025

Unpacking the ROI of podcasting, building a 'trust pyramid,' choosing the right tools, and preventing creator burnout. Actionable insights.

The Wildest Newsletter Growth Strategies From 3,000 Hours of Research (Greatest Hits)

November 26, 2025

Uncover wild growth hacks from top creators: buying newsletters, anonymous content, video swaps, and turning systems into million-dollar products.

The Top 6 Newsletter Tips from 2025

November 19, 2025

Top newsletter growth hacks from a year of experts: Leverage social proof, automate IG DMs, use self-liquidating flywheels & hyper-target.

The "Elite" Newsletter Growth Flywheel (25k subs in 4 months)

November 12, 2025

Generalist World's founder reveals how a viral TikTok quiz funnel added 25k+ email subs in months, fueling a community-driven media business.

How To Save Time While Doing More: Automations with Joe Casabona

October 29, 2025

Automation expert Joe Casabona shares a simple framework to identify tasks, choose tools, and automate your creator business to save time.

14k+ Followers in 30 Days: Recapping the GIR Growth Challenge

October 22, 2025

Does posting daily on social media work? A 30-day challenge recap reveals the pros (connections, funding) and cons (burnout, low ROI).

This Newsletter Sold For $150m (And Why It Matters)

October 15, 2025

From a $150M newsletter acquisition to gamification and smart referral programs, this episode unpacks top-tier growth and engagement tactics.

9 Things Beginners Should Ignore When Starting a Newsletter

October 8, 2025

Starting a newsletter? Ditch the welcome sequences, paid ads, & complex analytics. Prioritize validating your core idea with a small audience first.