When selling a product like corporate gifts, avoid starting with purchasing. Instead, identify the end-users. If gifts are for employees, target HR. If they're for customers, target Sales and Marketing. This focuses your effort on the stakeholders who feel the need for the product directly, rather than those focused solely on cost.
When selling to large corporations, remember the buyer's primary motivation is often protecting their job. They avoid risks that could lead to failure. To overcome this, small businesses must demonstrate they are a 'safe' choice by providing strong social proof, like case studies and testimonials from other, similar large clients, proving you can deliver.
Before hiring a sales team, a founder must first create and document a repeatable sales system they can teach. The challenge of hiring, training, and retaining the right person who can execute without the founder's innate knowledge is often a greater hurdle than landing an enterprise client. Consider promoting a loyal internal employee first.