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  1. The Game with Alex Hormozi
  2. How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975
How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975

The Game with Alex Hormozi · Dec 9, 2025

Stop being a burnt-out technician. To truly scale, you must first decommoditize your own business with a Grand Slam Offer, not just sell time.

Treat Business as a Craft That Requires a Multi-Year Apprenticeship

It takes years of dedicated practice to master a technical skill like being a chiropractor. Entrepreneurship is no different and demands similar patience. Expect a multi-year learning curve where the primary outcome is skill acquisition, not immediate financial success.

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975 thumbnail

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975

The Game with Alex Hormozi·2 months ago

Burnout in Service Businesses is an Economic Symptom of Commoditization, Not Just Overwork

The free market is ruthlessly efficient at pushing commodity service providers to a point of burnout, where they give maximum effort for minimum sustainable pay. To escape burnout, you must escape commoditization by creating a unique, high-value offer.

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975 thumbnail

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975

The Game with Alex Hormozi·2 months ago

To Coach Effectively, First De-Commoditize Your Own Service-Based Business

A coach helping others scale a business they themselves are burned out from is a flawed model. The first step to becoming a better coach is to fix and de-commoditize your own business, which proves the model and provides the confidence to teach and charge more.

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975 thumbnail

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975

The Game with Alex Hormozi·2 months ago

Skilled Practitioners Must Choose: Become a High-Priced Artist or a System-Building Businessman

A skilled practitioner has two paths: remain a technician and continually raise prices due to high demand (the artist), or become an owner who builds systems, hires others, and scales (the businessman). This is a fundamental, distinct choice that dictates your entire business strategy.

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975 thumbnail

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975

The Game with Alex Hormozi·2 months ago

For Local Services, Scaling Through M&A is Often Cheaper Than Building New Locations

When scaling a local service business like a chiropractic office, acquiring existing practices is a more efficient growth path than building new ones from scratch. It's often possible to find owners willing to sell for very little, making it easier to retrofit them into your model.

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975 thumbnail

How to Charge 3x Without Losing Clients. Hormozi Hotline | Ep 975

The Game with Alex Hormozi·2 months ago