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  1. Venture Unlocked: The playbook for venture capital managers
  2. Wins Above Replacement: The New Way to Judge Founders
Wins Above Replacement: The New Way to Judge Founders

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers · Sep 9, 2026

M13's Carter Rehm on reframing risk with asymmetric upside and using the sports metric "Wins Above Replacement" to evaluate founder-market fit.

Choosing a Startup Over a Prestigious PE Job Can Be the Less Risky Career Move

Carter Rehm of M13 reframes career risk by analyzing probability-adjusted outcomes. He argued that starting a company, even if it failed, would make him a more unique and desirable candidate for business school than the traditional private equity path. This asymmetric upside made entrepreneurship the safer choice.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

Judge Founders on 'Wins Above Replacement' for a Specific Idea, Not on General Archetypes

M13's Carter Rehm uses the baseball statistic "Wins Above Replacement" (WAR) to assess founder-market fit. A founder who is great for one idea (e.g., a disruptive tech startup) might be terrible for another (e.g., a regulated financial company). The key is their unique ability to create value for a specific opportunity.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

Great Venture Capitalists Act Like Hockey Players, Skating to Where the Puck of Innovation is Going

Unlike private equity investors who refine a single skill, venture capitalists must be like hockey players, constantly anticipating and moving towards the next major innovation. This requires a "prepared mind" to shift focus from one sector to another as risk/reward dynamics change over time.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

Effective Founders Balance a 'Microscope' for Daily Execution with a 'Telescope' for Long-Term Vision

Founders must ruthlessly execute day-to-day tasks (the microscope) while simultaneously looking ahead to understand market shifts and future competition (the telescope). The telescope is especially crucial today, as the rapid pace of change means competition can emerge from unexpected places.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

Great VCs Separate Decision-Making from Outcomes, Like a Professional Blackjack Player

A successful investment doesn't automatically mean the decision was right, and a failure doesn't mean it was wrong. Carter Rehm advocates for focusing on the quality of the decision-making process, like a blackjack player following optimal strategy, to ensure long-term success despite short-term outlier outcomes.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

Successful Startups Resemble Swans: Graceful on the Surface, Paddling Frantically Underneath

The perception of a startup's smooth, "up and to the right" growth is a myth. The reality is like a swan: appearing to glide effortlessly while its feet are kicking and fighting the current beneath the water. The journey is messy, chaotic, and far from linear, more like an EKG than a straight line.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

The Current AI Boom Mirrors Past Tech Cycles, But With Faster Timelines and Trillion-Dollar Stakes

Today's capital concentration in AI giants is not a new phenomenon; it echoes the rise of Uber and Airbnb. Carter Rehm argues the fundamental dynamic is the same, but the outcomes are now bigger (trillion-dollar companies vs. hundred-billion) and happen much faster, like going from an Indy 500 to an F1 race.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

Build a Venture Firm That Has 'Positive Tension' from Intellectually Diverse Teams, Not Consensus

Instead of hiring for cultural fit and consensus, build a team with different prejudices, biases, and experiences. This creates a "positive tension" where diverse viewpoints push the discussion, challenge assumptions, and ultimately lead to better, more robust investment decisions. The ideal answer is often found in the middle.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

Build a Venture Firm Like a Tech Company, Focusing on Platform and Process Over Individual Investors

M13 was built to be a different kind of VC by operating like a tech company. With a team of mostly former operators, they focus on building an institutionalized platform with KPIs and vision statements. The primary job is seen as building the firm, with investing as the secondary function.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago

Founders Must Hold Beliefs Strongly But Loosely to Adapt to Rapid Market Shifts

In a market where the pace of change is accelerating, having a rigid vision is dangerous. The optimal approach is to have "strongly held beliefs, but very loosely." This allows you to maintain a clear direction while remaining agile enough to adapt your thesis as the world changes quickly around you.

Wins Above Replacement: The New Way to Judge Founders thumbnail

Wins Above Replacement: The New Way to Judge Founders

Venture Unlocked: The playbook for venture capital managers·25 days ago