The traditional value proposition of government work, lifetime employment, is described as a "myth" and the "least compelling narrative" for a younger generation. A more effective pitch focuses on solving significant, complex challenges and building a versatile skill set that provides future career options, both public and private.
Related Insights
OpenGov's CEO advises against the conventional wisdom of hiring salespeople with deep government experience. Instead, his company seeks hungry, courageous, and disciplined individuals and trains them internally on domain specifics, finding this approach more effective.
Inspired by Shackleton's "hazardous journey" ad, frame difficult roles by being brutally honest about the challenges. This messaging acts as a filter, attracting candidates who are motivated by the struggle and the personal growth it promises, rather than deterring them.
Ambitious graduates shouldn't join the organization doing the most good in year one, but rather the one that best equips them with skills and networks. This builds "career capital" that prepares them to achieve far greater impact in years 10, 20, and 30 of their careers.
The federal government is failing to attract young talent, with only 7% of its workforce being early-career compared to 23% in the private sector. This creates a significant risk as 44% of the workforce approaches retirement age, leaving a massive knowledge and experience gap that threatens institutional stability.
To compete with high private sector salaries, the U.S. Tech Force frames its roles as a service to the country, akin to the Peace Corps. This reframes the value proposition away from pure compensation and towards civic duty and resume prestige, making it more appealing to mission-driven talent who might otherwise not consider public sector work.
A linear career path is not required for success. Businesses ultimately value high performers who demonstrate an ownership mentality and consistently drive impact. Focusing on helping the business win creates opportunities to move across roles and industries, making your journey more valuable.
The federal government's rigid GS pay schedule traditionally links compensation to degrees and years of experience, barring skilled but non-traditionally qualified individuals from senior roles. The OPM is now eliminating these requirements to enable a merit-based system where skill, not credentials, dictates pay and position.
The very best engineers optimize for their most precious asset: their time. They are less motivated by competing salary offers and more by the quality of the team, the problem they're solving, and the agency to build something meaningful without becoming a "cog" in a machine.
The long-held belief that frequently changing jobs is a red flag on a resume was promoted by companies to maintain employee loyalty. Modern employers should be more empathetic and understand that people often need to explore different roles and industries to find the right career fit.
An effective governance model involves successful private sector leaders doing a "tour of duty" in government. This brings valuable, real-world expertise to policymaking. While critics cite conflicts of interest, the benefit is having qualified individuals shape regulations for national benefit, rather than career bureaucrats.
