In a political environment where one side disregards established norms, the strategy of "when they go low, we go high" is likely ineffective. While maintaining one's own ethical standards is important, a purely passive or 'high road' approach is insufficient against opponents engaged in asymmetric tactics, suggesting a need for a revised strategy.

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Claiming you will only 'turn down the temperature' after your opponents do is not a strategy for de-escalation; it is a justification for retaliation. This 'counter-punching' approach ensures conflict continues. A genuine desire to reduce societal tension requires leading by example, not waiting for the other side to act first.

A destructive political pattern emerges where one party's well-intentioned but poorly executed policies (e.g., DEI initiatives) are used by the opposition as justification for a disproportionately extreme and damaging 'nuclear' response. This escalatory cycle benefits demagogues and harms effective governance.

People are more infuriated by hypocrisy than by open corruption. Because a figure like Trump doesn't pretend to adhere to any ethical norms, he can't be accused of being a hypocrite. This blatant shamelessness acts as a shield, making traditional attacks based on norm violations ineffective.

A savvy political strategy involves forcing opponents to publicly address the most extreme statements from their ideological allies. This creates an impossible purity test. No answer is good enough for the fringe, and any attempt to placate them alienates the mainstream, effectively creating a schism that benefits the opposing party.

When one political party prioritizes governing and maintaining standards, it's disadvantaged against a party that prioritizes drama and disregards those standards. The governing party is forced onto the defensive, constantly reacting to manufactured outrage instead of advancing its own agenda.

When faced with sustained political attacks and threats, a media organization may strategically shift from cautious appeasement to aggressive, adversarial journalism. This pivot reflects a calculation that defending journalistic integrity is a better brand and survival strategy than attempting to placate a hostile political actor.

In the aftermath of political violence, the targeted group often mirrors the very dehumanizing tactics they condemn. While correctly identifying an attacker's ideology, they risk escalating the conflict by applying labels like 'evil' to the entire opposing side, thus perpetuating the cycle of radicalization that fuels violence.

Leaders who immediately frame issues through a lens of core values, such as constitutionality, build more trust than those who calculate a politically palatable position. The public can detect inauthenticity, making a principles-first approach more effective long-term, even if it seems risky in the short term. Leaders should bring people along to their principled position.

The current political dynamic, where one side consistently forgives norm violations, is unsustainable. Game theory suggests a better strategy is 'tit-for-tat with forgiveness': respond in kind to adversarial actions to establish consequences, but also offer an off-ramp back to cooperation. This is more stable than endless retaliation.

Understanding political behavior is simplified by recognizing the primary objective is not ideology but accumulating and holding power. Actions that seem hypocritical are often rational calculations toward this singular goal, including telling 'horrific lies.'