When stuck on product direction, use a simple prompt like "add five new features." The AI acts as a creative partner, generating ideas you may not have considered. Even if most are discarded, this technique can spark inspiration and uncover valuable additions.
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Instead of struggling to craft an effective prompt, users can ask the AI to generate it for them. Describe your goal and ask ChatGPT to 'write me the perfect ChatGPT prompt for this with exact wording, format, and style.' This meta-prompting technique leverages the AI's own capabilities for better results.
Instead of writing detailed specs, product teams at Google use AI Studio to build functional prototypes. They provide a screenshot of an existing UI and prompt the AI to clone it while adding new features, dramatically accelerating the product exploration and innovation cycle.
When an engineering team is hesitant about a new feature due to unfamiliarity (e.g., mobile development), a product leader can use AI tools to build a functional prototype. This proves feasibility and shifts the conversation from a deadlock to a collaborative discussion about productionizing the code.
A practical AI workflow for product teams is to screenshot their current application and prompt an AI to clone it with modifications. This allows for rapid visualization of new features and UI changes, creating an efficient feedback loop for product development.
The most leveraged engineering activity is creating a 'meta-prompt' that takes a simple feature request and automatically generates a detailed technical specification. This spec then serves as a high-quality prompt for an AI coding agent, making all future development faster.
A powerful but unintuitive AI development pattern is to give a model a vague goal and let it attempt a full implementation. This "throwaway" draft, with its mistakes and unexpected choices, provides crucial insights for writing a much more accurate plan for the final version.
Leverage AI as an idea generator rather than a final execution tool. By prompting for multiple "vastly different" options—like hover effects—you can review a range of possibilities, select a promising direction, and then iterate, effectively using AI to explore your own taste.
When exploring UI solutions, use a tool like Magic Patterns and its "Inspiration Mode" to generate multiple, distinct design approaches from a single prompt. By asking the AI to "think expansively and make each option differentiated," product managers can quickly explore a wide solution space and avoid getting stuck on a single initial idea.
In the rapidly evolving AI landscape where ideas are quickly commoditized, the most valuable trait for a product manager is not having one great idea, but possessing the creative skill to generate many good ideas consistently. This creative muscle is more important than being attached to a single concept.
Treat generative AI not as a single assistant, but as an army. When prototyping or brainstorming, open several different AI tools in parallel windows with similar prompts. This allows you to juggle and cross-pollinate ideas, effectively 'riffing' with multiple assistants at once to accelerate creative output and overcome latency.
