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  1. The Prof G Pod with Scott Galloway
  2. The Case for Moving Money and Life to Europe, and the Future of Podcast Ads
The Case for Moving Money and Life to Europe, and the Future of Podcast Ads

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads

The Prof G Pod with Scott Galloway · Aug 12, 2026

Scott Galloway on the Europe arbitrage for life and money, the future of podcast ads beyond CPMs, and the crisis in higher education.

US Investors Find a 'Double Boost' in Undervalued European Equities

With US stock valuations at historic highs (Shiller P/E of 41 vs. 17 average) and a weakening dollar, investing in European index funds offers diversification and a dual return from asset appreciation and currency conversion.

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads thumbnail

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads

The Prof G Pod with Scott Galloway·a day ago

Podcast Monetization's Future is 'NASCAR-Style' Integrated Brand Partnerships

To escape the downward pressure on CPMs, podcasters should pursue strategic deals where hosts organically integrate brands they use. This model, like F1 sponsorships, offers higher revenue and more authenticity than standard, commoditized ad reads.

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads thumbnail

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads

The Prof G Pod with Scott Galloway·a day ago

Aspiring Academics Should Build a Direct-to-Consumer Brand, Not Chase Tenure

The traditional tenure track is stagnant as "old people won't fucking leave." The modern path to influence is to become a thought leader on public platforms. Institutions are losing power to individuals and will hire those with a proven audience.

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads thumbnail

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads

The Prof G Pod with Scott Galloway·a day ago

Elite Universities Operate as 'Luxury Brands,' Weaponizing Scarcity for Margin

Top universities have abandoned their public service mission, instead acting like luxury brands that manufacture scarcity to increase their prestige and pricing power. They could educate many more qualified students but choose not to.

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads thumbnail

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads

The Prof G Pod with Scott Galloway·a day ago

Host-Read Podcast Ads Command Premium CPMs By Creating Auditory Intimacy

Unlike disruptive TV ads, host-read podcast ads feel personal and trustworthy because the host is physically "in your ears." This perceived intimacy makes listeners more receptive, allowing top podcasts to charge significantly higher CPMs than traditional media.

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads thumbnail

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads

The Prof G Pod with Scott Galloway·a day ago

Seek 'Lifestyle Arbitrage' by Earning in the US and Living in Europe

Actively pursue "lifestyle arbitrage" by finding locations where quality of life (healthcare, safety) is higher for the cost. The US remains the best place to earn high income, while Europe offers a superior environment to spend it and live.

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads thumbnail

The Case for Moving Money and Life to Europe, and the Future of Podcast Ads

The Prof G Pod with Scott Galloway·a day ago