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One Developer Got Thousands of Users Before His App Launched

One Developer Got Thousands of Users Before His App Launched

AI & I · Sep 17, 2025

A solo developer built Monologue, a text-to-speech app, achieving $2k MRR pre-launch by leveraging AI tools and rapid iteration.

Monologue Competes by Treating Product as Art, Not Just Utility

Instead of just building a functional tool, the Monologue team focused on creating a beautiful, "Teenage Engineering-style" product with a unique aesthetic and custom sounds. This focus on craftsmanship and user delight serves as a key differentiator against larger, venture-backed competitors in a crowded market.

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One Developer Got Thousands of Users Before His App Launched

AI & I·5 months ago

Founders Swing From Not Shipping For Months to Shipping Disjointed Projects

After building an email tool for six months that he never released, Monologue's founder overcorrected by shipping multiple small apps without a cohesive strategy. This demonstrates a common founder learning cycle: oscillating between perfectionism and unfocused, rapid-fire execution.

One Developer Got Thousands of Users Before His App Launched thumbnail

One Developer Got Thousands of Users Before His App Launched

AI & I·5 months ago

Aspiring Founders Can De-risk Their Leap By Negotiating Part-Time Roles

Monologue creator Naveen Nadeau arranged to work three days a week at his old job while exploring new ideas. This provided financial stability and runway, allowing him to experiment with less pressure before committing full-time to his own venture.

One Developer Got Thousands of Users Before His App Launched thumbnail

One Developer Got Thousands of Users Before His App Launched

AI & I·5 months ago

A Hit App Can Emerge From a Secret Side Project Built to Escape Drudgery

While unmotivated working on a Grammarly alternative, founder Naveen Nadeau secretly built a dictation tool for himself. This personal tool, later named Monologue, was so useful that it became his main focus, proving that inspiration can strike when solving your own problems on the side.

One Developer Got Thousands of Users Before His App Launched thumbnail

One Developer Got Thousands of Users Before His App Launched

AI & I·5 months ago

Internal Incubators Provide Brutally Honest Feedback Indie Hackers Lack

Monologue's creator received an immediate, unfiltered feedback loop from his team at the Every incubator, exemplified by a colleague's bug report: "immediate churn." This concentrated, high-quality user base allowed him to rapidly build a bulletproof product, an advantage unavailable to most solo founders.

One Developer Got Thousands of Users Before His App Launched thumbnail

One Developer Got Thousands of Users Before His App Launched

AI & I·5 months ago

AI Lets a Solo Engineer Outcompete $50M+ Funded Teams

Monologue's success, built by a single developer with less than $20,000 invested, highlights how AI tools have reset the startup playing field. This lean approach enabled rapid development and achieved product-market fit where heavily funded competitors have struggled, proving capital is no longer the primary moat.

One Developer Got Thousands of Users Before His App Launched thumbnail

One Developer Got Thousands of Users Before His App Launched

AI & I·5 months ago

Solo Founders Can Use AI Coding Agents to Tackle Complex Systems Alone

Monologue's developer treats AI tools like Claude Code and GPT-5 as his engineering team. He credits GPT-5's ability to navigate poorly documented, legacy Mac code from the 1980s as a "biggest unlock," enabling him to build a production-grade app without hiring specialist developers.

One Developer Got Thousands of Users Before His App Launched thumbnail

One Developer Got Thousands of Users Before His App Launched

AI & I·5 months ago