/
漏 2026 RiffOn. All rights reserved.

Get your free personalized podcast brief

We scan new podcasts and send you the top 5 insights daily.

  1. Do This, NOT That: Marketing Tips with Jay Schwedelson
  2. SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise | Ep. 554
SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise  | Ep. 554

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise | Ep. 554

Do This, NOT That: Marketing Tips with Jay Schwedelson 路 Aug 21, 2026

GenShe founder Avni Barman reveals her daily networking habits and the 30-second screenshot strategy that secured her a $40K raise.

A Daily Screenshot is a Low-Friction Way to Document Work for a Raise

Instead of laboriously documenting projects for performance reviews, take a single screenshot of an accomplishment each day. This 30-second habit captures the thousands of "micro things" that demonstrate your value, making it easier to quantify your impact and justify a raise.

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise  | Ep. 554 thumbnail

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise | Ep. 554

Do This, NOT That: Marketing Tips with Jay Schwedelson路5 hours ago

Get a Speaker's Attention by Sending Them a Video of Their Own Talk

At conferences, bypass traditional networking by filming speakers during their sessions. Sending them the video clip directly provides them value, gets you to the top of their DMs, and initiates a connection without a direct ask. The speaker gains content, and you gain a powerful contact.

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise  | Ep. 554 thumbnail

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise | Ep. 554

Do This, NOT That: Marketing Tips with Jay Schwedelson路5 hours ago

Create an Instant Network by Hosting a 'Plus-One Chain' Happy Hour

To rapidly expand your network with minimal effort, book a casual happy hour and invite just two industry contacts. Ask them each to invite a plus-one, and have those guests do the same. This creates a chain reaction, turning two connections into a valuable group of 6-10.

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise  | Ep. 554 thumbnail

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise | Ep. 554

Do This, NOT That: Marketing Tips with Jay Schwedelson路5 hours ago

Defeat Networking Anxiety by Finding Another 'Lost' Person to 'Tag Team' an Event

To combat the anxiety of walking into a new room, find another person who looks similarly uncomfortable or alone. Approach them and suggest you 'tag team' the event together. This instantly creates a support system, making it easier to navigate the room and start conversations.

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise  | Ep. 554 thumbnail

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise | Ep. 554

Do This, NOT That: Marketing Tips with Jay Schwedelson路5 hours ago

Treat Cold Outreach as a Daily, Goal-Agnostic Habit for Long-Term Gain

Send a few cold messages daily without a specific outcome in mind, like brushing your teeth. The power lies not in immediate responses but in consistency and the law of large numbers. A connection that seems irrelevant today may open a critical door six months or six years later.

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise  | Ep. 554 thumbnail

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise | Ep. 554

Do This, NOT That: Marketing Tips with Jay Schwedelson路5 hours ago

Hitting Rock Bottom in Your Career Silences External Critics

The motivation to ignore doubters and pursue a risky career path often comes from an internal breaking point. When the pain of your current, unfulfilling situation becomes greater than the fear of external judgment, the critical voices of others lose their power and become insignificant.

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise  | Ep. 554 thumbnail

SPECIAL GUEST!! 馃敟 The 30-Second Habit That Got Avni Barman a $40K Raise | Ep. 554

Do This, NOT That: Marketing Tips with Jay Schwedelson路5 hours ago