/
© 2026 RiffOn. All rights reserved.
  1. Product Mastery Now for Product Managers, Leaders, and Innovators
  2. 570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 
570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

Product Mastery Now for Product Managers, Leaders, and Innovators · Dec 15, 2025

Innovation leaders' biggest hurdles: carving out capacity for new projects, driving enterprise-wide AI adoption, and fixing cultural roadblocks.

Align Executive Strategic Goals to Unlock Shared Innovation Capacity

Innovation leaders struggle to secure resources. A powerful tactic is to have VPs align on their long-term strategic goals, identify overlaps, and then dedicate cross-functional teams to these shared priorities. This creates executive buy-in and carves out protected capacity for innovation.

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans  thumbnail

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

Product Mastery Now for Product Managers, Leaders, and Innovators·2 months ago

Bypass 'Threatened' Middle Managers to Get Innovation Approved

Middle managers often feel threatened by new ideas from their teams and become innovation blockers. A pragmatic solution shared by one executive is for frontline employees to bypass this layer and seek approval for experiments directly from senior leadership, who are often more receptive.

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans  thumbnail

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

Product Mastery Now for Product Managers, Leaders, and Innovators·2 months ago

Poor Internal Transparency Leads to Redundant Six-Figure Projects

A critical challenge for corporate innovation is a lack of transparency between silos. Executives report teams discovering they've worked on the same project for months, wasting hundreds of thousands of dollars. Simple tools like shared, visible roadmaps are a crucial unlock to prevent redundant efforts.

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans  thumbnail

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

Product Mastery Now for Product Managers, Leaders, and Innovators·2 months ago

Innovation Culture Thrives on Celebrating Failed Efforts, Not Just Wins

To foster psychological safety for innovation, leaders must publicly celebrate the effort and learning from failed projects, not just successful outcomes. Putting a team on a pedestal for a six-month project that didn't ship sends a stronger signal than any monetary award.

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans  thumbnail

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

Product Mastery Now for Product Managers, Leaders, and Innovators·2 months ago

Universities Suffer from the Same Corporate Innovation Gridlock

Despite being seen as innovation hubs, universities face identical organizational barriers as large corporations. Academics report that internal power structures, cultural inertia, and siloed departments create bottlenecks that prevent them from effectively commercializing novel IP, mirroring corporate struggles.

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans  thumbnail

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

Product Mastery Now for Product Managers, Leaders, and Innovators·2 months ago

Create 30-Day Peer Accountability Partners to Drive Post-Conference Action

To ensure executive workshop insights aren't forgotten, facilitators can implement a peer accountability system. Attendees are paired up and tasked with contacting their partner in 30 days to check in on progress. This simple social contract dramatically increases the likelihood of applying new knowledge.

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans  thumbnail

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

Product Mastery Now for Product Managers, Leaders, and Innovators·2 months ago

Treating Enterprise AI Licenses Like "Diamonds" Stifles Adoption

A major barrier to enterprise AI adoption is IT treating licenses as scarce resources, parsing them out one-by-one. This creates long queues for eager teams, even those with clear ROI use cases, which stifles grassroots experimentation and kills momentum before value can be proven.

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans  thumbnail

570: Inside the executive room: The innovation challenges leaders don’t discuss publicly – with Matt Phillips, Mike Hyzy, and Will Evans 

Product Mastery Now for Product Managers, Leaders, and Innovators·2 months ago