The top 10% of US earners now drive nearly half of all consumer spending. This concentration suggests the macro-economy and stock market can remain strong even if AI causes significant unemployment for the other 90%, challenging the assumption that widespread job loss would automatically trigger an economic collapse.

Related Insights

A rapid, significant (e.g., 5%) spike in unemployment over a short period (e.g., 6 months) due to AI would trigger an immediate and massive political and economic response. This would be comparable in speed and scale to the multi-trillion dollar stimulus packages passed during the COVID-19 pandemic.

Agentic commerce isn't just a substitute for existing online shopping. It can unlock new spending from high-income individuals whose primary barrier to consumption is time, not money. By automating purchasing, agents reduce this "time cost of consumption," potentially adding new, incremental dollars to the economy.

AI makes tasks cheaper and faster. This increased efficiency doesn't reduce the need for workers; instead, it increases the demand for their work, as companies can now afford to do more of it. This creates a positive feedback loop that may lead to more hiring, not less.

The narrative of AI destroying jobs misses a key point: AI allows companies to 'hire software for a dollar' for tasks that were never economical to assign to humans. This will unlock new services and expand the economy, creating demand in areas that previously didn't exist.

Instead of fearing job loss, focus on skills in industries with elastic demand. When AI makes workers 10x more productive in these fields (e.g., software), the market will demand 100x more output, increasing the need for skilled humans who can leverage AI.

Rather than causing mass unemployment, AI's productivity gains will lead to shorter work weeks and more leisure time. This shift creates new economic opportunities and jobs in sectors that cater to this expanded free time, like live events and hospitality, thus rebalancing the labor market.

The top 10% of earners, who drive 50% of consumer spending, can slash discretionary purchases overnight based on stock market fluctuations. This makes the economy more volatile than one supported by the stable, non-discretionary spending of the middle class, creating systemic fragility.

Fears of AI-driven mass unemployment overlook basic capitalism. Any company that fires staff to boost margins will be out-competed by a rival that uses AI to empower its workforce for greater output and market share, ensuring AI augments jobs rather than eliminates them.

The enormous market caps of leading AI companies can only be justified by finding trillions of dollars in efficiencies. This translates directly into a required labor destruction of roughly 10 million jobs, or 12.5% of the vulnerable workforce, suggesting market turmoil or mass unemployment is inevitable.

A new MIT model assesses AI's economic impact by measuring the share of a job's wage value linked to skills AI can perform. This reframes the debate from outright job displacement to the economic exposure of specific skills within roles, providing a more nuanced view for policymakers.