The LA Dodgers owner, who promised never to sell the stadium's name, sold naming rights to the field instead ("Uniqlo Field at Dodger Stadium"). This "unbundling" strategy allows organizations to generate sponsorship revenue while preserving treasured brand assets and mitigating fan backlash.

By having all players start simultaneously, LIV compresses a 10-hour golf event into a fixed 4.5-hour block. This operational innovation makes the product more appealing for corporate hospitality, which is no longer an all-day commitment, and creates a more digestible, predictable broadcast for television networks.

Despite acknowledging that ventures into gaming and betting would be a "lock" for success, LIV's CEO consciously says "no" to them for now. This demonstrates a rare strategic discipline, prioritizing execution on core objectives over chasing every lucrative opportunity, which could dilute focus and resources.

Influencers in specialized fields like sports can choose from three business models. 1) Entertainment: pure media with brand deals. 2) Education: selling digital courses and merchandise. 3) Equity: becoming a long-term spokesperson for a brand in exchange for ownership or royalties.

Despite a massive live audience, Alex Honnold's compensation was relatively low. The key missed opportunity was personal sponsorships. Since Netflix allows talent to arrange their own deals, he could have dramatically increased his earnings by selling logo space on his gear or even performing live ad reads during the climb.

LIV Golf’s CEO avoids direct domestic competition with the PGA Tour by focusing on the massive, untapped international market. He frames this not as a competition but as a completion of the global golf landscape, taking a bet on the 199 countries outside the U.S.

Unlike traditional sports leagues, LIV structures its top players as business partners with equity in their teams. This model shifts their focus from just prize money to long-term franchise value, aligning their incentives with the league's growth and creating a powerful partnership dynamic.

Even though overseas leagues pay much more, top players don't abandon the WNBA. The league provides critical value beyond salary, including access to major US-based endorsements (like Nike), health insurance, and retirement plans, making it a crucial part of their overall career.

Alex Honnold was reportedly paid only $500k for his live Netflix climb, a fraction of its potential value. By not selling sponsorships on his gear or helmet—a standard practice for F1 drivers—he left millions on the table, as Netflix's deal structure likely allowed for such personal endorsements.